• Data-Driven


    By testing multiple types of content, we evaluate the types of paid social ads that perform best for your audience — then focus on those ad types.

  • Goal-Oriented


    Want to build awareness about your brand? Convert more leads? Build your customer base? We’ll create a social strategy that checks your boxes.

  • Targeted Audiences

    Targeted Audiences

    Targeting the right demographics ensures that your ads appear in front of the people most likely to become customers.

  • Tactics That Work

    Tactics That Work

    Social media is ever-evolving, and we keep up with the latest trends across every social platform. For instance, short-form video is currently far outperforming long-form content.

  • Talented Creative Department

    Talented Creative Department

    Our creative team custom-builds assets to share on your social media platforms, ranging from videos and images to written copy.

  • Transparent Pricing & Reporting

    Transparent Pricing & Reporting

    Benefit from monthly meetings with your account manager to discuss your budget, update your content audiences, and have the final say in all campaigns.

Top Paid Social Questions

What is Paid Social Media Advertising?
Paid social media advertising involves creating and running advertisements on platforms like Facebook, Instagram, LinkedIn, Twitter, TikTok, and YouTube. These ads are targeted to reach specific audiences and achieve marketing goals such as brand awareness, lead generation, or sales.
Connective uses a data-driven approach to create effective ads. We conduct split tests to determine what works best for your audience, focusing on strategies that amplify conversions and brand awareness. Our team stays updated with the latest trends and tailors content to each platform for maximum impact.
Yes, we manage paid social media campaigns across all major platforms, including TikTok, Facebook, Instagram, LinkedIn, Twitter, and YouTube. We tailor strategies for each platform to engage your target audience effectively.
Targeting in paid social media advertising involves selecting specific demographics, interests, behaviors, and other criteria to ensure your ads are shown to the most relevant audience. This increases the likelihood of engagement and conversion.
Our creative team produces various content for social media ads, including short-form vertical videos, longer-form horizontal videos, engaging graphics, carousels, and compelling copywriting, all designed to resonate with your target audience.
How is the success of a social media ad campaign measured?
Success is measured through various metrics such as engagement, click-through, conversion, and return on ad spend. We provide regular reports and analyses about your campaign’s performance.
Connective’s approach is unique due to our focus on data-driven strategies, goal-oriented campaigns, and our ability to adapt to the ever-evolving social media landscape. We offer personalized service and create custom-targeted ad content for each client.
Pricing is determined based on several factors, including the number of social media platforms, the complexity of the campaign, the level of ad spend, and the frequency of content creation and monitoring. We offer customized plans to suit different needs and budgets.
Absolutely. We work with you to determine which social media platforms suit your business goals and target audience. You can focus on specific platforms or spread your campaign across multiple networks.
The time to see results can vary based on the campaign’s goals, the target audience, and the specific social media platforms used. Some campaigns may yield immediate results, while others may require more time to gain momentum.
See if we’re a fit.

See if we’re a fit.