Design is such an integral part of digital marketing. Many digital marketing agencies fall short in the design department as they are only focused on the inbound marketing aspects of their campaigns. If the brand design that you put out there is sub-par or if the landing pages that you are optimizing have a terrible user experience, it will all be for not. You need a digital marketing company that can not only get customers to your website but has the design skills to convert them once they are there.
From crushing search engines with white hat SEO to staying on the cutting edge of paid placements, we have you covered. From creative content development and social media management to marketing strategies that work, you will be impressed. If you work with us, you will quickly see that we are creative and passionate about inbound marketing. This stuff excites us, and you will benefit from the drive and expertise that goes into our digital marketing campaigns.
The digital marketing tools we use to do our jobs are a very integral part of our processes. From our choice in content management systems to email marketing platforms to SEO tracking software, we will always be using the right tools for the job.
We have been building websites off of the WordPress platform since its inception, and we still feel it’s far better than the other content management systems out there. It’s easier for our clients to use. It has the largest user base on the planet, it makes designing responsively a breeze, and it offers developers a streamlined workflow.
Although we are more than capable of handling any kind of digital marketing project, we have developed a few specialties that we do a lot over the years. You could sum up who we serve by saying we serve small to medium size businesses.
Attorney digital marketing has been a focus of ours since the beginning. Take a look at our law firm design study we conducted to get a feel of our breadth of knowledge on the topic.
We feel that life is too short to not be all in on everything you do. We treat our client’s web property with the same care and attention we give to our own. We are fierce with their competitors and driven to see our clients win.
Our livelihoods exist only because of them and what we do in return comes through. We provide clients with a digital marketing PARTNER—a team of seasoned digital marketers that have the experience and drive needed to get there. We stay on top of what’s going on, and it’s super important to us to know that you can’t be doing better elsewhere. We are a digital marketing agency centered on creativity, hard work ethic, drive, and empathy. Let us show you what digital marketing is supposed to do.
We ran an experiment. What would happen if we analyzed every single result on the first two pages of Google for a keyword in the law field and then set out to destroy all the content on these competing pages? We made a page with twice the amount of content, twice the value in imagery and design, and optimized the page for speed. We kept link building out of the equation (for now) just to see how much Google values quality content. During the second month after launch, our page shot to #2, and we saw a significant increase in traffic, bounce rate, and, best of all, conversions! If we want to win, we have to actually produce the best answer to the user’s questions. End of story!
Each project is thoughtfully crafted and custom-designed around your customer’s needs. We deep dive into your organization’s strengths, goals, and pain points. We learn what matters most to your clients, and, from there, we recommend the best approach to show your brand in the best possible light that connects with your audience. SEE OUR FULL PORTFOLIO
We are a full-service digital marketing company that has been providing web services for over a decade. We have been there and done that. We stay on top of the newest trends, yet we come to the table with experiential-based tactics that can work for you the same way it works for us. Digitalmarketing is much more than just a way to make a living for us. It’s our passion. It’s what keeps us up at night thinking about how we can refine marketing processes that are already working.
Most importantly, we take every project like we would a long-term relationship. You will be spending a lot of time with your digital marketing company of choice, and you will definitely want to be able to get along with the team you choose.
I have worked with Connective for over eight years now and can recommend them without any hesitation. They are creative, responsive, and able to provide all of the services needed to have a thriving online presence. If you are looking for help with online marketing, look no further, Connective is your team!
Wondering what digital marketing can do to help your business grow? We can help you make smart decisions that best meet your needs. From basic questions to complex inquiries on branding, web design, or marketing, we’re here to help!
Ready to start the conversation?
Call us at (818) 570-5620.
We are a Houston based Digital Marketing agency that stands toe-to-toe with the top marketing firms in the US. But what really sets us apart? Empathy. We care. Period. We feel that life is too short not to be all in on everything you do. We treat our client’s web property with the same care and attention we give to our own. We are fierce with their competitors and driven to see our clients win.
Our livelihoods exist only because of them and what we do in return comes through. We provide clients with a digital marketing PARTNER. A team of seasoned digital marketers that have the experience and drive needed to get there. We stay on top of what’s going on and it’s super important to us to know that you can’t be doing better elsewhere. We are a digital marketing agency centered on creativity, hard work ethic, drive, and empathy. Let us show you what digital marketing is supposed to do.
A digital marketing company is a company that promotes its clients through online channels. This can be through the use of search engine optimization, social media marketing, email marketing, content marketing, paid advertising through ad services like Google Adwords or Bing Advertising, or any other number of digital marketing avenues and a myriad of tactics.
Most digital marketing agencies tend to specialize in one or two of these channels and just say that they are proficient in the others. Talk to us for two minutes and you will quickly see that we are digital experts in ALL forms of online marketing and digital promotion. We have been there and done that. We have also likely done it for your industry as well.
Rather than ask “what is a digital marketing company” I think it’s better to ask “what makes a GOOD digital marketing agency”?
A “Good” Digital marketing company, in my opinion, is a company that becomes a partner in a company’s growth. Statistics and analytics do not matter to a “good” marketing agency unless it’s backed by actual growth that matters. KPI’s like total revenue, total leads generated and total sales are what matters to a real Digital Marketing company.
Traffic, keyword rankings, followers, and vanity metrics like that are great indicators of how things are going. If all of the new followers and all of the new website traffic you get and all of the links that are built are not making the client more successful then it’s 100% pointless.
It’s of course very convenient for me to explain all of the benefits a company can enjoy from retaining a digital marketing agency. Here are a few of the main reasons I feel you should consider:
Accelerated growth: If your product or service is good enough and you are able to make a name for yourself on the merit of your offer you will likely attract links and get social attention organically. This will, in turn, lead to better rankings, more traffic, and more customers. If you want to get there faster, hire a team.
A partner in business: Sometimes it’s very nice to have people who will keep things in check for you. A team that will point out an opportunity when it could otherwise be missed. If you communicate with a digital marketing company on a regular you will learn that every single thing that happens in business can be looked at as an opportunity for web growth. Maybe you are attending a conference. Your marketing team should be pointing out the link opportunities you likely have because of it. Maybe you are in the press. Your marketing team should be pointing out how to optimize the publicity.
Do what you do best: Just like anything else, digital marketing prowess is just a combination of experience and knowledge that can really be learned by anyone willing to put forth the effort. You are very likely more than capable of becoming a digital marketing expert. But is this the best use of your time? Having an agency handle your digital marketing allows you to do what you do best. Spend your time on making your products or services better. Spend your time making your processes more efficient. Improve your customer service. Let marketing specialists handle your internet exposure and presence.
When looking for a digital agency to handle your digital marketing there are many questions you should be asking and even more things you should be looking out for. Here is a simple list of what to look for in a digital marketing agency to make sure you are going to get the most return for your hard-earned dollar.
Ask to speak with the people that ACTUALLY do the work. It’s one thing to have a salesperson that can talk. But you really want to be speaking with the people who actually walk the walk. Ask them what excites them about marketing these days. Ask them about the successes and failures they have had. Failures happen btw. It’s a natural part of refinement in a marketing strategy. These are the people that are modifying your content. These are the people that are reaching out to blogs in your name. Make sure you believe in them MORE than you do your salesperson.
What is their sales pitch? Don’t buy into the hype about keyword rankings. If a digital marketing company says things like “We will get you to the top of page 1 for your target keyword” they are not a company that is focused on businesses succeeding. They are a company that is playing off from the miseducation of SEO in the corporate world. Who cares if someone can get the “top of page 1”? For what keyword? How much business will owning that rank get you? This is going to create a relationship around a particular keyword ranking instead of a relationship around growth.
Ask the digital marketing agency what they are good at. Not everyone can be good at everything. Does your company require a lot of design work? Is your company solid with growth in social media? Make sure that who you hire is good at the parts of digital marketing that you actually need.
Is the price right? Is the price too cheap? A company selling you 1000 quality backlinks per month for the low price of $300 should be a warning sign. Not because it’s convenient for me to say so as we charge much more than that per month. I say run because the companies that revolve around the number of backlinks is also likely the same company that can get you banned from Google. That may not be true in every case. A simple way to check is to ask to see the backlinks that they are most proud of attaining for other clients. Ask them how they got those links. Does it seem fishy? If it seems that way then it probably is and you should run.
Work with us because you want to work with a company that cares. You want an agency that would treat your web properties like they would their own. Work with us because you want digital marketing experts that can get results. Work with us because we are good people who are easy to get on with. Do you think that doesn’t matter? You will be spending a lot of time with your digital marketing company of choice and you will definitely want to be able to get along with these people.
We are a full-service digital marketing company that has been providing digital services for a decade. We have been there and done that. We stay on top of the newest trends yet we come to the table with experiential-based tactics that can work for you the same way it works for us. You are reading this right? How did you get here? Why are you still reading? All of these things can work for you the same way it’s working on you!
Digital Marketing is much more than just a way to make a living for us. It’s our passion. It’s what keeps us up at night thinking about how we can refine marketing processes that are already working. We are creative. Don’t underestimate the value of being creative in your digital agency. It matters. A LOT. Below is a sampling of digital marketing services that we can put to work for you now:
Social Media Marketing
Search Engine Optimization(SEO)
Search Engine Marketing(SEM)
In 2021, educational marketing content will be the best way to grab your audience’s attention. By taking some time to personalize your messages and research what they want from their inboxes or social media feeds you can make sure that each message has a greater impact on them. Remember also to update your content with new trends so as not to seem outdated in this fast-paced world of technology!
You can’t launch your marketing campaign and hope that it will win customers by itself. You need to have a plan in place with the six major components needed for success: set yourself apart from competitors, set clear goals and objectives, use market segmentation to find your target audience, develop an appropriate multichannel strategy based on what you’ve learned about potential customer demographics, budget accordingly so you don’t go over any of these steps like some kind of financial wrecking ball leaping before looking at where they are headed (just because their Facebook likes were outnumbering those belonging to another company), measure progress as well as collect data so there is no guessing game when it comes time for tweaking or possibly revamping things.
Digital marketing is the strategic use of online channels to reach, engage, and build relationships with customers. It’s multifaceted but ultimately aims at purchasing from someone who may not have otherwise made that decision before seeing your products/services advertised on their screen (or phone). Blogging alone has proven itself as an effective way for brands to get 67% more leads than those companies without any blog content; SEO also boosts conversion rates 14 times higher than traditional outbound methods!
Social media, websites, and blogs are all new methods for marketing a business. Marketers have historically struggled to understand true consumer behavior but now with the ability to get in touch with consumers on social media outlets like Facebook or Twitter they can reach millions of people within seconds. In this digital world, we live in it is important that marketers keep up-to-date on what’s going on online if their company wants any chance at staying relevant!
There are so many benefits of using Internet marketing to promote your business. Besides the low cost and convenience, you can reach a much wider audience than if you were only advertising offline. Plus with affiliate marketing, not only do they help advertise for you but offer up an additional revenue stream!
Internet Marketing has been proven effective over recent years by many big brands such as Amazon, eBay, etc., however, despite its effectiveness, it does come with limitations that need careful consideration before embarking upon this new route- one being lack of instant customer trust;