Why does high-quality web design matter so much for small businesses? If you haven’t invested significant money in a small business website, you might be wondering: What’s so essential about developing a high-quality website? As our world grows increasingly digital, it’s now more critical than ever to have a solid online platform. READ MORE

Even if you don’t work in a digital space, your business’s website is an essential tool for attracting customers and conveying professionalism. No matter what industry your company operates within, there’s no longer an excuse for not having a high-quality web presence. 

Whether running a home services company or a digital store, your website is your online representative. Unfortunately, not having a modern website’s design can be off-putting for many potential customers. 

Quality websites lead to potential clients and quality conversions. If you can build a website focused on helping your small business attract and retain customers, you can quickly see marked improvements in your ability to generate revenue. We’ve worked on countless projects that have helped our small business clients grow. 

Connective is a digital marketing agency that focuses on small business website design. We have more than a decade of experience building highly functional websites for small businesses. We understand what it takes to keep your web visitors happy. We focus on building sites that provide value to your customers and clients. Therefore, we optimize all web elements to ensure your site is simple to navigate.

Our team is much more than a collection of standard developers – we’ve built websites for some of the world’s most reputable companies. So if you’re searching for web developers or a web design agency that has the experience and credibility to build an online presence for your small business, there’s no better choice than Connective.

NEXT-LEVEL SMALL BUSINESS WEB DESIGN

Our work

We’re constantly building world-class projects for our small business clients. Our evolving experience ensures we’re always ready to offer you the latest design trends and features. You can explore our complete web design portfolio here. SEE OUR FULL PORTFOLIO

SMALL BUSINESS DESIGN FEATURES:

Custom Designed

Your business is unique. Your website should reflect that. So we learn all about you, about your ideal customers, create a digital strategy and construct a custom design perfectly tailored for you and your customers!

We don’t believe in templates when handling web design for small business clients. Instead, each design is crafted from scratch, picking the right design elements, appropriate color scheme, and using white space effectively that will allow you to stand unique in a sea of competition.

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SMALL BUSINESS DESIGN FEATURES:

Built on WordPress

We are a WordPress design shop, and we feel there is no better content management system for small business owners.

WordPress is easy to use, runs great, and is one of the right platforms for busy small business owners to build a website even without coding knowledge.

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SMALL BUSINESS DESIGN FEATURES:

Search Engine Optimized

If you’re a small business or selling online, then search engine visibility will be core to your success. We specialize in SEO web design, and Google loves our clients for it.

Our designs are developed using the best SEO practices. Well researched, fast, user friendly and conversion-oriented will all aid in your trajectory to the top.

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SMALL BUSINESS DESIGN FEATURES:

Conversion Oriented

We have spent the better part of 12 years studying what makes potential customers turn into paying customers. Our designs are put together in a particular way to aid in this process.

Our web designs for small businesses are, of course, beautifully designed, but we recognize that it doesn’t matter if the site doesn’t do what it’s supposed to do.

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SMALL BUSINESS DESIGN FEATURES:

Responsive Web Designs

All of our websites are built using responsive web design. This means that your site will function (and look ) excellent no matter the size of the screen it’s on.

With a single design, your website will adjust itself to fit within the current screen. This will ensure your site is mobile friendly and perfectly designed on all-size monitors.

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SMALL BUSINESS DESIGN FEATURES:

Blazing Fast

If your website has an award-level web design but takes too long to load, you will never reap the benefits.

Websites must be fast. People are impatient and will leave before they can even see your work if a site loads too slow. You want to leave a positive impression on your users. We got you! Your site will load in a flash!

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WEB DESIGN FOR SMALL BUSINESS

Why work with us

Conversions

Results-driven web design. Your small business’s bottom line depends on your ability to convert sales. Our expert team are here to help.

User-Focused

We design websites for small business owners that are intuitive, highly engaging and easy to navigate. Your customers are our top priority.

Details

Attention to detail matters. We understand the importance of developing the perfect site for your business. Every stage of the development process includes an acute awareness of detail.

Customer Service

At Connective, customer service is one of our top priorities. That’s why we include you in every stage of the design process.

If you’re planning on building a new small business website or an ecommerce site, it’s critical to invest in a modern, sleek design that will appeal to your target audience. As web development is an ever-evolving industry, it’s important to stay on top of the latest trends and design preferences. Using an outdated design can hurt customers’ perception of your brand. 

Sometimes business owners may decide to go the DIY route and try a drag and drop builder for their small business website design to reduce average cost. If not handled correctly, website visitors may get just a few clicks into their visit and bounce. Great search engine results don’t matter unless the proper design elements are in place to provide a great user experience.

At Connective, our designers are committed to providing the latest industry-leading web design options. We’re constantly updating our design skills and researching the latest trends in the industry. At the same time, we incorporate timeless elements and relevant information that ensure your website won’t look dated in a few years.

If you’re searching for a web designer or a web design agency that can keep your branding current, we’re always ready to help.

What keeps us going

Our satisfied clients

http://Matt%20Weiss
My business revolves around my website. I didn't have a ton of startup cash and good web design is not cheap, so after interviewing a bunch of potential designers I went with Connective. I made the right choice. My site looks great - more importantly, it's really easy for me to manage and for customers to get around. The whole team was extremely quick with communication and very helpful,...
http://mike-wallen
Rodney and his staff have taken the weight off my shoulders as far as web design goes. I know nothing when it comes to web design, how things should look, the feel of a website, etc. They made all the complications go away and made things very easy for me to understand, from a layperson perspective. But Connective Web Design, LLC took a wonderful, team-oriented approach to correcting errors,...
I could not be happier with the hard work, dedication, and outside-the-box ideas, this team brought to my website project!! This was the third team I hired and the third time was certainly a charm. I continue to get compliments on my website from everyone who visits it. Thank you!!!

I have worked with Connective for over eight years now and can recommend them without any hesitation. They are creative, responsive, and able to provide all of the services needed to have a thriving online presence. If you are looking for help with online marketing, look no further, Connective is your team!

Our expertise

You should be focused on your small business and figuring out how to run it more profitably, not trying to sort the tech behind the site. We stay on top of trends because we want you to focus on running your business while we handle everything else!

Your tech stack is something that shouldn’t be noticed or even thought about by you. By allowing us to help, you can trust that you will be set up on the best systems out there that will poise your small business for success.

Contact us

If you’re ready to upgrade your website design for your small business or eCommerce website, there’s never been a better time to get in touch with our team. We’ve helped countless small businesses improve their digital strategies and develop reputable platforms online. So whether you’d like to ask about our small business web design services or request a free estimate from our expert team, we’re here to talk.

Ready to start the conversation?
Call us at (888) 831-6095. 

Featured Articles Related to

Small Business Web Design

how to choose the best website color schemes

The best website color schemes

The color scheme of your website makes an instant impression on your visitors, whether they realize it or not. The colors you choose in a custom web design for the text, buttons, and background are critical in capturing the attention of visitors and keeping them engaged. But how does one go about putting together a color scheme that is both engaging and unique? Read More

SEO-Friendly Small Business Web Development

One of the most overlooked components of modern web design is search engine optimization (SEO). This refers to the optimization of a website for search engines, such as Bing and Google. Building a website optimized for the leading search engine algorithms is essential if you want to generate organic traffic from search results. 

In many cases, businesses will focus on building keyword-rich content and backlinks to improve page ranking. While this is undoubtedly a valid strategy, it’s essential to include website optimization, too. 

One of the most significant ranking factors for Google is page speed. As Google wants to ensure a solid user experience, it ranks pages with reliable performance higher than those with slow loading speeds. This is because it’s easier to search your website for relevant keywords and content if your website is quickly accessible. 

Additionally, Google can penalize a website if it has a high bounce-back rate. This refers to how often a web visitor clicks “back” when they visit your website. A high bounce-back rate indicates that your website is either performing poorly or doesn’t contain helpful content. 

The more useful your website is for consumers, the more likely it will experience improved web traffic. This is because if your website can retain web visitors and load quickly, Google and other search engines will see it as a valid result near the top of their search results. 

At Connective, we understand the importance of SEO better than anyone. As a full-service creative agency, we’re uniquely placed to help you enhance your small business website’s search engine performance. We build highly optimized websites that benefit from the strong performance and intuitive design, preventing visitors from leaving your page.

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Our 4- step process to

Our Web Development Process

Step #1: Getting Started

A typical project for us starts as early as the initial sales meetings. We take in job requirements and strategize on the best ways to build your website together with our technical, superior understanding of scope, which allows super-accurate pricing.

Step #2: Planning & Discovery

Before we begin your project, we’d like to ask you a few questions. This will allow us to get a better idea of your goals and preferences for this project so that we can create the best possible finished product. You’ll also have a chance to give feedback on our design style if applicable!

Step #3: Design & Content

At Connective, we work with you to design a home page for your website and provide instructions on how to give the written content for the entire website. Clients are always expected to give the content before we approve the design. This speeds up our workflow and ensures that any schedule is met.

Step #4: Development

Now, you will see your website come to life as we implement it on your small business hosting platform. We are also sending you an updated project schedule and asking for the remaining items needed to finish up your site.

Step #5: Test & Launch

We have a detailed quality assurance process to ensure your website is error-free before we launch! We squash all bugs, and everyone on our team is involved in ensuring the launch goes smoothly, and your experience is top-notch.

Step #6: Maintenance

A website is a living and breathing marketing machine. Software needs to be updated regularly so that it runs smoothly and doesn’t get infected by viruses, which will hurt your business’s reputation. Security, speed, and user experience all improve when you keep your website updated.

Step #7: Evaluation

We recommend getting back in touch about 3-6 months after launch. Since the site has been live for a while and you’ve had time to adjust, we want to hear how it’s going. Are there any ways we can improve? Are there any changes you wish were made? Or anything you’d like to do differently in the future?

Elements of a small business web design

If you’re building a website for your small business, you need a design team that understands the critical elements of a successful web page. Unfortunately, while plenty of website builders allow you to build your site, few of them give you the same results as a professional designer. 

Let’s explore what our team at Connective believes can create a successful website:

Brand Consistency

Your website is an online storefront for your small business, which means that you should use it as a tool for branding. If visitors cannot immediately recognize your company and its brand when they visit your site, you haven’t formed a strong brand for online implementation.

At Connective, we believe that a successful website begins with a strong brand. So our in-house team of creatives and web designers will build a brand strategy for your new website.

Intuitive UX Design

Next, visitors to your website need to be able to find what they’re looking for quickly. If a potential customer can’t find your online store or information about your services, they might look at another competitor. Therefore, making navigation intuitive and easy for web visitors is one of the essential components of any successful design.

At Connective, we build intuitive websites that prioritize ease of use. We understand the true importance of making your website’s elements as accessible as possible.

Mobile Responsiveness

One of the most overlooked components of modern website design is mobile responsiveness. This term refers to a website’s ability to adapt to a mobile web browser. Most internet traffic is now conducted via mobile devices, so designing your website for smaller screens is crucial.

If you don’t have a mobile responsive website, it can be challenging for mobile visitors to navigate your site. At Connective, we have considerable experience building mobile responsive sites that are highly useful for all types of web users.

Reliable Performance

It’s also important to consider the backend of your website if you’re building a page for a small business. If your website doesn’t perform well enough, it can result in lost customers. In addition, since modern consumers have shorter attention spans than in previous years, their “bounce-back” rate is exceptionally high, meaning they’re likely to click “back” if your website cannot load quickly.

If you want to avoid frustrated customers and lost clients, it’s critical to partner with a developer that offers fast hosting and slim backend web design. Over Complicated design can lead to slower performance.

Additional Services

At Connective, we offer much more than standard small business web design. As a full-service creative agency, there are many other effective services that we can provide to our clients. We have a heavy focus on building comprehensive marketing and branding strategies for our clients. 

If you’re searching for a creative agency that can take care of your brand strategy and development from start to finish, we’re here to help. If you choose us to develop your small business web design, you can also couple it with any of the following services:

Branding

At Connective, we can help with every stage of the branding process. While we’ve already discussed the importance of bringing strong branding to your website, developing a comprehensive branding strategy across all your platforms is essential. 

We can help you build logos, color schemes, strategies, and other branding elements. Our team has the experience required to help you create a lasting brand for your small business.

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PPC Marketing

One of the most effective marketing tools at your disposal as a small business owner is pay-per-click marketing (PPC). This term refers to a type of marketing that’s popular on search engines, such as Google. With PPC marketing, you display ads and only pay when a web visitor clicks on the ad. 

This arrangement means that you won’t have to waste money on consumers who interact with your ads. It’s a highly effective way to generate traffic, convert sales, and track your ad performance. 

At Connective, we’re experts at creating highly effective PPC marketing campaigns. We can target relevant consumers and drive traffic to your new website. All our PPC campaigns are optimized for performance.

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Social Media Marketing

Another new frontier for many small business owners is social media. While building a social media platform is now essential for your company, many leading social media companies are limiting how much you can take advantage of your organic audience. It’s increasingly important to run paid advertising on social media if you want to increase engagement. 

At Connective, we can offer social media marketing on a range of the internet’s most powerful social platforms. So whether you want to run PPC campaigns on Facebook, Instagram, Twitter, or any other social media platform, our team is ready to help.

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SEO

While our small business websites are designed with SEO as a core component, we also provide other SEO services that can help you take your online presence to the next level. 

In addition to building fast and responsive websites, we can also help you develop content, build backlinks, and increase your authority in your niche. We can write keyword-rich content that will target keywords for your industry and location. 

Our content strategies ensure that you improve your page ranking for keywords that will generate revenue. We have years of experience building authoritative content.

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Ready to start the conversation? Call us at (888) 831-6095.