• About Connective

  • Menu About Connective
  • Core Values

  • Menu Core Values
  • Reviews

  • Menu Reviews
  • The Non-Agency

  • Two person giving high five

Choose your branding package

Our tiered branding packages are designed to meet you where you are—whether you’re building a new brand or elevating an existing one. From logo design to full strategic messaging systems, each option delivers clear, actionable value to help your business stand out and scale with confidence. Need something in between? We’re flexible—just reach out.

Starter

For businesses that need a clean, professional look.

A custom logo and polished visual identity system to build credibility and consistency from the start.

% off $12,500
$

The discount applies only to the 1st month if you commit to 3 months

Select package
  • Logo Design (?)
    • At least three custom black & white logo concepts with strategic rationale
    • Finalized full-color version delivered in all major file formats
    • One emblem/brand mark variation included
  • Brand Visual Identity Guide (?)
    • Logo usage rules, color palette, typography, and iconography
    • Homepage mockup or layout samples showing real-world use
    • Packaged as a digital reference document for internal and external teams
8500
4000
0
0
0
0

Growth

For brands ready to define their place in the market.

Strategic research paired with standout visuals to help you differentiate and connect with your audience.

% off $23,500
$

The discount applies only to the 1st month if you commit to 3 months

Select package
  • Logo Design (?)
    • At least three custom black & white logo concepts with strategic rationale
    • Finalized full-color version delivered in all major file formats
    • One emblem/brand mark variation included
  • Brand Visual Identity Guide (?)
    • Logo usage rules, color palette, typography, and iconography
    • Homepage mockup or layout samples showing real-world use
    • Packaged as a digital reference document for internal and external teams
  • Brand Positioning & Market Landscape (?)
    • Competitive and adjacent market research with whitespace analysis
    • Brand audit highlighting strengths, gaps, and differentiation opportunities
    • Strategic insights summarized in a slide-deck-style presentation
  • Visual Identity Concepts (?)
    • Two distinct creative directions rooted in your brand strategy and positioning
    • Concept previews include sample homepage mockups, visual inspiration, light messaging, and system elements
    • Strategic rationale included to explain the thinking behind each direction and how it supports your brand goals
8500
4000
5000
6000
0
0

Scale

For those undergoing a full brand transformation.

Deep insights, refined messaging, and a complete identity system built for impact, clarity, and long-term growth.

% off $31,500
$

The discount applies only to the 1st month if you commit to 3 months

Select package
  • Logo Design (?)
    • At least three custom black & white logo concepts with strategic rationale
    • Finalized full-color version delivered in all major file formats
    • One emblem/brand mark variation included
  • Brand Visual Identity Guide (?)
    • Logo usage rules, color palette, typography, and iconography
    • Homepage mockup or layout samples showing real-world use
    • Packaged as a digital reference document for internal and external teams
  • Brand Positioning & Market Landscape (?)
    • Competitive and adjacent market research with whitespace analysis
    • Brand audit highlighting strengths, gaps, and differentiation opportunities
    • Strategic insights summarized in a slide-deck-style presentation
  • Visual Identity Concepts (?)
    • Two distinct creative directions rooted in your brand strategy and positioning
    • Concept previews include sample homepage mockups, visual inspiration, light messaging, and system elements
    • Strategic rationale included to explain the thinking behind each direction and how it supports your brand goals
  • Target Audience Personas (?)
    • Detailed profiles with demographics, goals, pain points, and preferences
    • Guidance on how to use personas across content, design, and marketing
    • Designed to support internal alignment and sharper messaging
  • Voice & Messaging Guide (?)
    • Brand personality, tone of voice, and language rules
    • Messaging matrix and brand story examples by channel
    • Do’s and don’ts to help writers, marketers, and leadership stay consistent
8500
4000
5000
6000
4000
4000
Looking for editable templates, business cards, or brand training?
We offer optional add-ons to help you activate your new brand fully.
Talk to us to learn more.

Or

Build your own

branding package

Want a plan that fits your exact needs? Customize your branding engagement on the fly. 
Select the services that make sense for your business, adjust the scope, and see your investment total update in real time.

The % discount applies only to the 1st month if you commit to 3 months

  • Logo Design:

    $0

  • Brand Visual Identity Guide:

    $0

  • Brand Positioning & Market Landscape:

    $0

  • Visual Identity Concepts:

    $0

  • Target Audience Personas:

    $0

  • Voice & Messaging Guide:

    $0

Total price:

$0
$
Send Me The Details

Not sure what to include? We can guide you.

If you’re investing in branding, make it strategic

Your brand should do more than look good—it should drive real business results.

Outdated visuals, unclear messaging, and generic positioning all lead to missed opportunities. Without a thoughtful, research-backed strategy, even the best products and services can go unnoticed.

We don’t just design pretty things. We build purposeful brand systems that help you earn trust, attract the right people, and grow with intention. Every phase—from strategy and concepts to identity and messaging—is handled by senior creatives who know how to turn insight into impact.

Let’s build a brand that actually works.

Benefits you can count on

We don’t just hand off brand assets—we help you build a foundation for clarity,
cohesion, and growth. Every deliverable is created with your long-term success in mind.

  • Tailored strategy: Every branding engagement is aligned to your goals, your audience, and your market—no templates, no shortcuts.
  • Insight-driven decisions: Visuals and messaging are grounded in real research and thoughtful exploration—not just aesthetics.
  • Built for action: We don’t just show you what your brand looks like—we give you the systems, documents, and structure to use it with confidence.
  • End-to-end consistency: our brand should feel unified across every channel. We make sure the pieces
work together.
  • A partner, not just a vendor: No silos. No confusion. Just clear communication and a dedicated team that stays with you through launch and beyond.

What’s included—and why it matters

Every deliverable we offer plays a distinct role in shaping a brand that not only looks good—but works hard for your business. Here’s what each one brings to the table:

  • Logo Design

    Logo Design

    Make your first impression count. Our logos aren’t just attractive—they’re crafted to reflect your core identity and perform across every platform, from business cards to billboards.

  • Brand Visual Identity Guide

    Brand Visual Identity Guide

    Consistency builds trust. This guide ensures your logo, colors, fonts, and visuals are always used the right way—by your team, partners, or anyone creating for your brand.

  • Visual Identity Concepts

    Visual Identity Concepts

    Explore the possibilities. We present two fully thought-out creative directions—each rooted in strategy and tailored to your goals. Includes concept decks with sample homepage mockups, inspiration boards, and messaging integration.

  • Brand Positioning & Market Landscape

    Brand Positioning & Market Landscape

    Own your space in the market. We uncover what sets you apart, who you’re up against, and where the opportunity lies—then translate those insights into a clear brand strategy.

  • Branding

    Target Audience Personas

    Speak to the right people the right way. Our personas go beyond demographics to give you real insight into your audience’s goals, pain points, and how to connect with them.

  • Posting on your 
selected channels

    Voice & Messaging Guide

    Sound like your brand—everywhere. From headlines to emails, this guide helps your entire team communicate with a consistent, confident voice that resonates.

Connective logo solid

How our branding process works

We guide you through a structured, collaborative process that brings clarity to every phase—from strategy to design to delivery. You’ll always know what’s happening, why it matters, and what’s coming next.

  • Phase 1: Onboarding & Discovery

    Every project kicks off with a Discovery Guide questionnaire and a live kickoff call. We unpack your goals, vision, and existing assets so everyone’s working from the same playbook—setting a clear, shared foundation before any creative work begins.

  • Phase 2: Research & Insights

    Our team dives into competitive analysis, audience profiling, and a full brand audit to spot whitespace and pinpoint what’s working (and what’s broken). These insights give us the data and direction we’ll lean on for every creative decision ahead.

  • Phase 3: Strategy & Concept Development

    Armed with research, strategists and designers iterate on two distinct creative directions that hit your objectives—logo explorations included if they’re in scope. Each concept is purpose‑built to differentiate you and backed by strategic rationale.

  • Phase 4: Concept Presentation

    We walk you through both concepts in a live session—mockups, messaging, and the thinking behind every design choice. You’ll see exactly how each direction serves your goals, and we capture feedback in real time.

  • Phase 5: Refinement & Revisions

    You choose a direction, and we fine‑tune it—color tweaks, typography adjustments, voice‑tone polishing—until it feels 100 percent “you.” One focused revision round keeps momentum without dragging out timelines.

  • Phase 6: Final Brand System

    We finalize all assets—logo files in every format, color palette, typography hierarchy, iconography, photography direction, and a voice & messaging guide—and organize everything in a neatly labeled Google Drive folder for easy access.

  • Phase 7: Handoff & Activation Support

    Your team gets a guided walkthrough of the whole system, plus clear usage rules so every touchpoint stays on‑brand. Need rollout training, templates, or ongoing support? We’re on standby to help you activate the new brand with confidence.

What’s included with every engagement

No matter which package you choose (or how you customize it), every branding project with Connective comes with structure, transparency, and support baked in. Here’s what you can count on:

  • Dedicated SEO & account manager

    Dedicated
    Project Manager

    A single point of contact keeping your project organized, on track, and moving forward—so you’re never left wondering what’s next.

  • Defined
Revision Rounds

    Defined
    Revision Rounds

    Each deliverable includes one round of content and one round of design revisions—enough to make sure it’s right without dragging out timelines. We’re flexible, but we like to stay efficient.

  • Organized
File System

    Organized
    File System

    All your brand files are delivered in a shared Google Drive folder, neatly labeled, version-controlled, and easy for your team to access anytime.

  • Competitor Analysis

    Professional

    Presentation

    We don’t just drop files into your inbox—we walk you through key strategy, design decisions, and usage rules so you can move forward with confidence.

  • Client Trust

    Final Handoff 

    & Support

    We package your brand system into an easy-to-use toolkit and make sure your team knows how to use it. Need editable templates or a training session? We can scope that too.

Why Connective?

We’re not your typical branding agency—and that’s by design.

At Connective, we believe great branding isn’t just about looking good—it’s about aligning who you are with what your audience actually needs. That takes strategy, experience, and a team that genuinely cares.

Small by design, senior by default You won’t get shuffled off to junior staff. You’ll work directly with experienced creatives and strategists who bring big-picture thinking and real-world expertise.

Strategy-first, always We don’t make decisions based on trends or personal taste. Everything we deliver is rooted in research, built on insight, and tied to your business goals.

A partner, not a vendor We collaborate closely, communicate clearly, and stick around after launch. Whether you need brand rollout help or future marketing support, we’ve got your back.

No bloated teams. No bait-and-switch. We’ve seen too many businesses get burned by bloated agency models. With us, what you see is what you get—real people doing thoughtful work that drives real results.

What success looks like

A beautiful brand is just the beginning. Our goal is to give you a system that builds trust, communicates clearly, and supports your next phase of growth.

  • A cohesive, professional brand system your team actually uses
  • Messaging that resonates with the right people
  • A visual identity you’re proud to share
  • A strategic foundation for future marketing

Frequently asked questions

Most branding projects take between 30–55 business days, depending on the scope and how quickly feedback is provided. We’ll share a detailed timeline during kickoff so you always know what’s next.

If you’re happy with your logo, we can skip that part and focus on brand strategy, messaging, or visual guidelines instead. We’ll tailor the engagement to meet your current needs.

No problem—additional personas or assets can be added at any time and billed hourly or as scoped add-ons. We’ll guide you based on what your team will actually use.

No—but it’s highly recommended. The Visual Identity Concepts phase helps you explore and choose the right creative direction. The Brand Visual Identity Guide builds on that decision, giving your team the tools and rules to apply the brand consistently across every touchpoint. Skipping the guide means you risk misalignment over time.

Yes—if you’re confident in your current design direction, you can move straight into creating the Brand Visual Identity Guide. But if there’s any uncertainty, the concepts phase ensures your brand direction is intentional, strategic, and aligned with your goals before you lock anything in

Absolutely. If you begin with a smaller package, you can always add deliverables—like personas, messaging guides, or strategy decks—later on. We’ll scope any additions transparently.

Yes! Every engagement includes a final walkthrough session, and all materials are packaged for practical, real-world use. We can also scope additional training or rollout support if needed.

All branding projects follow a 50/50 payment split—50% upfront and 50% once we’ve hit the halfway point of the hours. Full payment is due before final delivery.

Visual Identity Concepts is the creative exploration phase where we present two distinct, strategy-backed design directions. Each includes mockups, messaging examples, and visual systems to help you choose the best path forward.

The Brand Visual Identity Guide comes later—after you’ve selected a direction—and documents how to consistently apply your chosen brand system across all platforms.

More questions? Visit our full branding page for all the details.

See More

Let’s build your 
brand—together

Fill out the form and we’ll follow up with next steps tailored to your brand, timeline, and goals. Whether you’re ready to move fast or just want a better understanding of the process, we’re here to help.

Logo:$0
Brand Visual Identity:$0
Brand Positioning & Market Landscape:$0
Visual Identity Concepts:$0
Target Audience Personas:$0
Voice & Messaging Guide:$0

Total estimate:
$0

Name(Required)
Newsletter