Having branding that's on point is the most essential part of making sure you're communicating the right message to your target audience.
This will be a critical step for a successful web project if you need a logo. A good web designer will play off your logo’s shapes, type, and colors to tie it all together.
A bespoke logo design is aimed to be the most effective, most genuine representation of your brand.
This includes:
Brand Discovery: We will provide you with a Discovery Questionnaire to help you communicate the key characteristics of your business, your mission, audience, capabilities, and your vision for your brand. Part of this process is an assessment of your competitors’ visual presence. This initial research will set the direction for the design we are about to do.
Logo Design and Development: After completing the research and defining a direction with you, we will begin sketching and developing original ideas and providing you with the best three (3) concepts. Your chosen design out of the three will be refined and finalized. We will provide up to two revisions to ensure you are satisfied with the final solution.
Final Logo Assets: The final collection of files includes the logo in three versions (full-color, white, and black). Each version will be rendered in the standard file formats (.ai, .pdf, .png, .jpg, and .svg).
Logo Files Guide: A quick visual reference that illustrates all the files provided to you.
Having a branding style guide package put together will provide you with a single source of truth for all marketing endeavors.
Is someone going to design some social media imagery for you? Give them your branding guidelines document.
Is someone working on a new blog post for you? Make sure to give this document to them so they can understand how you want to be represented and learn crucial insights into who the article should be speaking.
Our branding package includes:
Buyer Persona: A fictional character that embodies your ideal customer.
Color Palette: Having a palette will help you be consistent in your marketing and advertising efforts when choosing what colors to use.
Brand Image Style: This image style guide will inform your photoshoots and image selections.
Font Recommendation: Choosing fonts that reflect your brand’s values will help you attract the right kind of customers.
Deliverable: The Brand Style Guide .pdf document.
We will provide a reference guide that you can share with your organization, partners, media, and agencies to brief them on communicating your brand correctly and consistently. This document will be informed by the approved home page design, defining your brand colors, font pairings, and imagery style.
This is a more streamlined and faster-to-produce version of a branding guideline doc.
Deliverables: Branding One-Sheet Document PDF
Is your website going to have a shop where users can place items in a shopping cart and pay for them online?
Our eCommerce services revolve entirely around the WordPress + WooCommerce combo. WooCommerce will give you an extremely user-friendly shopping cart that is easy to manage and full of powerful features such as:
We have used many eCommerce systems in the past and have found that this is a truly great system for many reasons. We will also provide full training to you at the end of the project to easily manage your store in the future.
Deliverables: Fully functional WooCommerce eCommerce system
Count up how many total SKUs you will need on your website. A red shirt that comes in small, medium and large would be 3 SKUs.
Think “mens shirts”, women’s shirts, accessories.
A page is any unique URL on your website (No need to include eCommerce pages like products or categories.) Remember to include every page, even pages such as privacy policy and “thank-You” pages for contact forms. If you are using a blog put them in the total blogs field.
Don’t already have your content written, or not feeling up to it? We can help!
Unique Page Infographic
IMPORTANT: Most simple sites will need at least 4 or 5 unique designs. More complex or eCommerce websites will need many more. Please consider this carefully.
A unique design template can be created for similar content. All blog articles can be one unique design, all eCommerce category pages can share one unique design, etc.
How many unique design templates will be needed to build out your website?
Each custom design template we design will increase the price by $400.
The custom inner page templates we design add to the cost because they all require a wireframe, a flat design, additional quality assurance, and implementation.
As we have an established look and feel from the home page, it doesn’t affect the website cost as much as the home page itself does. It does, however, add to the final website cost.
A unique page design uses a distinct, custom layout appropriate for a particular type of content. A unique page design can be re-used for similar kinds of content.
A few examples:
If you have a parent staff page and you want an individual page for each staff member, that would be two (2) unique designs
If you have a blog on your website, that will require two unique designs – One for the category pages and one for the blog detail page.
If you have services pages, you will need two (2) designs for the main services page and one for the services detail page.
Most sites will need a contact page design and a default page that can be used for pages such as privacy policy etc.
We design all of the inner page designs. One round of revisions is included. If additional rounds of changes are needed, we can work on these revisions at our hourly rate. We will provide you with an estimate of hours based on feedback.
Deliverables: One flat design for each template that requires a unique design.
Each popup needs to be designed and configured to work hard for you.
We offer a number of one-time fee marketing add-ons that go well with a brand new website. We also offer monthly marketing packages that you can request info on during our web project.
When a project is complete it would be great to update all of your social media channels to match your new website.
• Our base price to start the web project
• ({SKU (Quantity):53.3})SKU {SKU (Price):53.2} • ({Category (Quantity):59.3})Category {Category (Price):59.2} • Wholesale Selling {Wholesale Selling (Price):65.2} • Subscription {Subscriptions (Price):66.2} • Live Rate Shipping {Live Rate Shipping (Price):68.2} • Quickbooks Integration {QuickBooks Integration (Price):69.2} • Enhanced Coupons {Enhanced Coupons (Price):70.2} • Shipstation Integration {Shipstation Integration (Price):71.2}
• ({Total Pages: (Quantity):76.3})Pages {Total Pages: (Price):76.2} • ({Total Blogs: (Quantity):78.3})Posts {Total Blogs: (Price):78.2} • ({Sales Pages: (Quantity):81.3})Sales Pages Copywriting {Sales Pages: (Price):81.2} • ({Product Descriptions: (Quantity):85.3})Product Description Copywriting {Product Descriptions: (Price):85.2} • ({Blog Articles: (Quantity):84.3})Blog Articles {Blog Articles: (Price):84.2} • ({Total unique designs? (Quantity):88.3})Unique Designs {Total unique designs? (Price):88.2}
• Zapier / Data Transfer {Zapier / Data Transfer (Price):95.2} • Community / BuddyPress {Community / BuddyPress (Price):97.2} • Paid Membership {Paid Membership (Price):98.2} • Event Registrations {Event Registrations (Price):99.2} • Giveaways / Raffles {Giveaways / Raffles (Price):101.2} • Custom Photo Gallery {Custom Photo Gallery (Price):100.2} • Newsletter Signup {Newsletter Signup (Price):106.2} • Live Chat {Live Chat (Price):107.2} • Advanced Search {Advanced Search (Price):108.2} • Website Caching {Website Caching (Price):109.2} • Userway {Userway (Price):110.2} • ({Popup (Quantity):112.3})Popup {Popup (Price):112.2}
• ({Social Media (Quantity):117.3})Social Media {Social Media (Price):117.2} • GMB Setup {GMB Setup (Price):124.2} • Local SEO Map Campaign {Local SEO Map Campaign (Price):125.2} • SEO Strategy for DIY {SEO Strategy for DIY (Price):126.2} • Link Building 5 packs {Link Building 5 packs (Price):127.2} • Link Building 10 packs {Link Building 10 pack (Price):128.2}
A Connective representative can get in touch with you to discuss the details of your estimate. Please keep in mind that this estimate may not be your final price. A full discussion would be needed to iron out the final details. If you do not wish to be contacted then please say so in the comments. We will not reach out and you will still receive your estimate via email.
Ready to talk with someone now? Call us at (888) 831-6095.
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